Case study

The Physio Joint

Nicole uses cloud based software to encourage staff mobility, improve productivity and reduce business costs
Case study

The Physio Joint

Nicole uses cloud based software to encourage staff mobility, improve productivity and reduce business costs

Of the 10 per cent annual growth that we aim for, I would say that our internet and mobile technology accounts for nearly half of that

Based in Newcastle, New South Wales
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9
full time employees (incl. 5 physiotherapists)
$1 million
approximate annual revenue
10 per cent
year on year annual growth

The challenge

Nicole Smith joined the Physio Joint two years ago as a practice manager. Like many professional service small businesses, the business relied heavily on paper files to store client information. With an expanding archive, Nicole realised the business needed to move to a suite of web and cloud based practice management programs to reduce storage costs.

The solution

Nicole and her team trialled several software products in 2013 and 2014. The Physio Joint today uses several products including MYOB, eNoteFile, SmartSoft and Medical-Objects. Staff also have mobile devices which allow them to access these programs outside the clinic.

The benefit

With an annual revenue of approximately $1 million, the Physio Joint now uses its suite of internet and mobile technology to improve productivity, encourage physiotherapist mobility and reduce business costs.

We were told that small businesses like ours should expect to spend approximately 20 per cent of our revenue on internet/mobile technology – the reality is that we spend less than 1 per cent and the range of benefits has been invaluable

The Physio Joint’s adoption of eNoteFile significantly expanded the capabilities of their physiotherapists. Privacy legislation currently prevents physiotherapists to remove hard-copy patient files from a practice; however this program is loaded onto encrypted electronic tablets and allow their physiotherapists to access files as and when required. In regards to Smartsoft, its integration with government agencies allows for rapid payments and has led to noticeable improvements in business cash-flow.

The Physio Joint has expanded significantly over time and Nicole believes that technology will be integral to its continued growth. The business relies heavily on their suite of internet and mobile technology and anticipates an even greater role for technology as it explores tele-health initiatives in Indigenous and remote areas in Australia in the future.

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